Career
Articles on Career from the CodingPhase blog.
Marketing Job Titles: 70+ Names for the Same Email, Web, and Ecommerce Work
Most people search one job title, see 40 listings, and decide the market is dead. The same job gets posted under a dozen names. He...
Web Content Manager Resume: What to Put On It When You've Never Had the Title
Most people applying for these jobs are coming from something else, and they write their resume as if they're apologizing for it....
Web Content Manager Job Description (With the Subtext Included)
A complete job description you can use if you're hiring, and a translation of what each line really means if you're the one decidi...
Retention Marketing Manager: Getting Paid to Keep Customers
A rising title with a simple mandate: stop people leaving. It pays well because the math is undeniable, and it's frustrating becau...
Online Store Manager: The Small Business Version of an Ecommerce Career
One store, one person, everything. It's the job title small brands use, it pays less than the corporate equivalent, and it teaches...
Marketing Automation Manager: Owning the Machine Instead of Building It
$95k to $130k to own the systems that run marketing at scale. It's the most technical management job in marketing and the one most...
Lifecycle Marketing Manager: The Job Behind Every Retention Number
Acquisition gets the budget and the credit. Lifecycle quietly produces more revenue per dollar than any of it, which is why this t...
Is Ecommerce a Good Career? An Honest Answer With the Downsides Included
Yes for most people coming from retail, service, or admin work. No for a few specific people, and it's worth knowing which one you...
Email Marketing Specialist Job Description (And How to Read Between the Lines)
A complete job description you can copy if you're hiring, plus what each requirement actually means if you're the one applying. Th...
